THE freelance digital is a freelancer who offers his skills to a large portfolio of clients and works on individual projects. A freelance digital is the one that teaches and sells the skills necessary for many other professions: such as freelancers and businesses, to create their presence online. Word freelance comes from the English word of the same name meaning mercenary: a fighter who sells his services to different commanders, independent, or “free throw”.
Data: one in five Italians wants a job freelance
From the analysis of BeDigital Academythe digital academy founded in 2016 by Angelo Laudati, it appears that five out of ten Italians, or 55%, would like a job freelance or become a digital nomad. More than half of them, around 60%, are professionals on40th on50 years old whose objective is to leave his salaried job and start a business digital: for 42.9%, it is only a dream, while 30.6% are already working on it.
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The reasons are diverse: for 43.2% it is because demand in this sector is strong, for 42.7% because work online allows you to win anywhere and anytime, while 36.7% can travel, 24.5% are motivated by economic reasons, tied with 24.5% who would like to be more flexible and avoid going to work. To slow down, I long plants“older” workers are the lack of SKILLS digital: but what are the SKILLS required to become freelance digital?
The skills needed to work as a digital freelancer
Be freelance it is necessary to have an entrepreneurial spirit: plan your moves in advance, choose clients and promote your business. It's not a job for everyone. A freelance digital must also be willing to continue training to maintain skills, as it is a rapidly evolving sector.
Regarding specific professional skills, the digital sector offers various branches of specialization. The most requested are the writingthat is to say the advertising writing for the the Webthe development and applied knowledge of languages such as HTML, CSS And JavaScript, THE Design Chart. The latter indicates knowledge of the principles of graphic design applied to marketingTHE SEO and associated search engine optimization and the Social Media Marketing i.e. the creation and management of promotional strategies in Social account.
Identification kit of the freelance or digital nomad
THE freelance digital only needs your electronic device and a good connection Wireless to practice his work. Consequently the phenomenon of digital nomadism has come to life, combining a passion for travel and work online. According to STATISTA, in 2022, 35 million digital nomads would define themselves as such. Half came from the United States, followed by the United Kingdom, Russia and Germany. Italy is among the last places. STATISTA also argues that what attracts this category of workers are places where the cost of living and connection the Web they are easily accessible.
With the COVID-19 the phenomenon has spread, also extending to remote worker with salaried employment: growth in the United States reached more than 130% compared to 2019. This phenomenon has caused real problems for residents as the prices of housing and daily living have increased. The citizens ordered remote workers leave, by posting signs in the streets of cities stating “One digital nomad = several forced nomads”. Like any phenomenon, two sides of the coin appear but, despite this, digital work will be increasingly demanded and practiced.
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